The First Impression: One of the keys to creating a good relationship is the first impression. And one of the best ways to send a positive first impression is a smile—which can be noticed from 100 feet away—and a warm handshake. Clothing, grooming, eye contact, and, surprisingly, how happy and well balanced you are, are important as well.
Maintain a Good Impression: First impressions are tough to change, but that does not mean a negative impression can’t develop. Be consistent in your interactions with others and always over-deliver. What one looks for after that first impression is validation of that existing conclusion. So meet your client’s expectations and validate their belief in your value.
Be a WYSIWYG Person: A person who’s happy on the inside tends to display him or herself as happy on the outside. These people are “WYSIWYGs”—What You See Is What You Get. A happy, grounded, positive person tends to radiate that internal contentment in a way that creates a positive impression on others. In a world of constant truth-bending, WYSIWYGs are a breath of pure oxygen.
Make a Change—If You Need To: More often than not, we have some work to do if we want to change someone’s existing impression of us. And change comes slowly. It has even been said that it takes up to 200 positive impressions in the human brain to change a bad opinion. Imagine that!
Capitalize on the Small Stuff: As the relationship develops, pay attention to the small stuff. Recognize the minor accomplishments. Any time you can share a small happiness, tap into it. Surprises are a known happiness-stimuli. A birthday, a newborn baby, or a special event in one’s life does not take too much effort to share.A client relationship is not only critical to your business, but it’s incredibly special. The meeting of the minds for a creative and productive purpose is an amazing opportunity for both sides. Always give the relationship the attention it deserves and then some. You’ll be amazed at what you can accomplish. Photo by George Williams